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Marketing Cultural and Heritage Tourism: A World of Opportunity (Museum Store Association)

Rosemary Rice McCormick




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 | #3335905 in Books |  2014-01-17 |  2014-01-15 | Original language:English | PDF # 1 |  9.00 x.50 x6.00l,.60 | File type: PDF | 188 pages

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Innovative tourism industry leader Rosemary Rice McCormick guides the reader through the basics of marketing and tourism know-how for museum store managers and other museum and heritage marketing professionals. Packed with valuable ideas and case studies, you will learn how to build your business in the fast-growing, global tourism market, increase museum visitation and museum store sales, leverage business partnerships and tap into that “drive market” that c...

You easily download any file type for your gadget.Marketing Cultural and Heritage Tourism: A World of Opportunity (Museum Store Association)   |  Rosemary Rice McCormick. I really enjoyed this book and have already told so many people about it!

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